Sponsorship

Band playing music at Seniors Festival

Apply for sponsorship

If you have a great initiative for an event or program that would benefit Maitland, you can apply for sponsorship through the Vibrant City Sponsorship Program.

The Vibrant City Sponsorship Program is an annual program which opens in July each financial year. If funds are not exhausted after the first round a second round will be offered.

Round One

Applications Open: First week of July
Applications Close: 4 weeks from the open date
Decision made: 6 weeks from the application close date
Project timing: 12 months from December that year

Round Two

Applications Open: 2 January 2024
Applications Close: 31 January 2024
Decision made: 6 weeks from the application close date
Project timing: From May to November that year (if funds not exhausted from round 1)

Round 2 of the Vibrant City Sponsorship Program 2023/24 is now closed. 

Contact our Marketing team for more information.

 

Vibrant City Sponsorship Program process

Before you start your application, there are a few things you should consider.

  • You are applying for sponsorship which is different to grant funding. Sponsorship does not generally fund an entire project. If you require full funding for your project, grant funding opportunities should be investigated.
  • Your application should add value to an event or program that is already happening, regardless of the outcome of the sponsorship application.
  • Council should receive value other than just recognition for the sponsorship and help us achieve our vision in the Maitland +10 Plan.

Sponsor Maitland events

Working in partnership with Maitland Events is an effective way to align your business with a quality product that benefits Maitland and the broader community.

Our events are known for providing quality entertainment, with strong recognition in the community, and have a loyal following that allows them to grow year after year.

Each event comes with a professional marketing campaign, which ensures both the event and event partners receive prominent, prolonged exposure. A dedicated Events Officer - Commercial Relations will work with you to ensure maximum return on your investment.

Sponsor a Flagship Event

Maitland's seven flagship events include Maitland's Australia Day celebrations, Maitland Taste, Hunter Valley Steamfest, Maitland Aroma, Riverlights Multicultural Festival, Bitter & Twisted Boutique Beer Festival and New Year's Eve festivities.

These events are a key attraction for the city and are popular with both residents and visitors, attracting over 130,000 people and annually injecting $20 million into the local economy.

Contact our Marketing team for information on sponsorship packages.

Our proud sponsors

Maitland City Council has terrific support from local organisations, and we appreciate and thank them.

Organisations that support Council programs

Burton Automative logo

Burton Automative

Naming rights sponsor of Hunter Valley Steamfest

 

Cotton Patch logo

Cotton Patch

Naming rights sponsor of Maitland Regional Art Gallery workshops

 

Transport NSW logo

Transport for NSW

Supporter of Hunter Valley Steamfest

 

Whitehaven Coal logo

Whitehaven Coal

Coal supplier for Hunter Valley Steamfest

 

Newcastle Airport logo

Newcastle Airport

Cultural passport sponsor for Maitland Riverlights Multicultural Festival

Mutual bank logo

The Mutual Bank

Naming rights sponsor of Maitland Taste

 

ARTC logo

ARTC

Supporter of Hunter Valley Steamfest

 

Transport Heritage logo

Transport Heritage NSW

Supporter of Hunter Valley Steamfest

 

UON Logo

University of Newcastle

Cultural performance sponsor for Maitland Riverlights Multicultural Festival

See Also
Grants & funding